Privacy Policy

1. Introduction

ShapeRack, a brand owned and operated by Cacele Digital LLC ("we," "us," "our"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, make a purchase, or interact with our services.

By using our Site, you consent to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our Site.

2. Information We Collect

Personal Information

We may collect the following personal information when you interact with our Site:

• Identity Information: Name, email address, phone number, billing and shipping address
• Payment Information: Credit/debit card details, billing address (processed securely through our payment processors)
• Account Information: Username, password, purchase history, and preferences
• Communication Data: Emails, customer service inquiries, and feedback you provide

Automatically Collected Information

When you visit our Site, we automatically collect certain information, including:

• Device Information: IP address, browser type and version, operating system
• Usage Data: Pages visited, time spent on pages, click patterns, referring URLs
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance your experience and collect usage data
• Location Data: General geographic location based on your IP address

3. How We Use Your Information

We use the information we collect for the following purposes:

• To process and fulfill your orders, including shipping and delivery
• To manage your account and provide customer support
• To send transactional communications (order confirmations, shipping updates)
• To send promotional communications (if you have opted in)
• To personalize your shopping experience and show relevant product recommendations
• To improve our Site, products, and services
• To detect and prevent fraud and unauthorized transactions
• To comply with legal obligations

4. How We Share Your Information

We do not sell your personal information to third parties. We may share your information with:

• Service Providers: Third-party companies that help us operate our business, including payment processing, order fulfillment, shipping, email services, and analytics.
• Legal Requirements: When required by law, regulation, legal process, or governmental request.
• Business Transfers: In connection with a merger, acquisition, or sale of assets.
• Consent: With your explicit consent for any other purpose.

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device. You can control cookie preferences through your browser settings, but disabling cookies may affect the functionality of certain features on our Site.

Types of cookies we use:

• Essential Cookies: Required for the Site to function properly (e.g., shopping cart, login sessions)
• Analytics Cookies: Help us understand how visitors interact with our Site
• Marketing Cookies: Used to deliver relevant advertisements and track campaign performance

6. Data Security

We implement industry-standard security measures to protect your personal information, including SSL encryption for data transmission, secure server infrastructure, and access controls. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When your information is no longer needed, we will securely delete or anonymize it.

8. Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Opt-Out: Opt out of marketing communications at any time
• Data Portability: Request a copy of your data in a portable format

To exercise any of these rights, please contact us at support@shaperack.com.

9. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your information, the right to opt out of the sale of your information, and the right to non-discrimination for exercising your rights. To make a request, contact us at support@shaperack.com.

10. Children's Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

11. Third-Party Links

Our Site may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the revised policy on this page with an updated "Last Updated" date. Your continued use of the Site after any changes constitutes your acceptance of the revised Privacy Policy.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

• Email: support@shaperack.com